- Essential
A custom site built around your business: your services, your real work and the questions customers ask. Designed for phones first, with search optimization built in so Google and AI search tools can find, read and understand it.
- Complete
Everything in Essential, plus one personalized visual feature made for your business, like the project story on our home page, a before-and-after slider or a scroll reveal. Something that goes beyond a standard site.
A website you are proud to share. People you feel comfortable working with.
Start with a custom website, built with search optimization so customers can find you on Google and AI search. Add a care retainer to keep it looked after, and a digital ad campaign when you are ready to grow. You choose what you need, and you own the site and accounts from the start.
- Keep it taken care of
A monthly retainer for the site we built. We make the updates we agree on, keep it running and check in with you, and Caden is your point of contact. Billing starts only when you say so.
- Grow your business
We set up online ad campaigns, such as Google Ads, that put your business in front of local people searching for what you do, then run them month to month and keep you posted.
- How it is billed
A setup fee, then a monthly management fee plus your ad spend, which is paid to the ad platform and set by you. Three-month minimum, so the campaign has time to gather results and improve.
Online visibility
Search optimization, built into every site.
A good website only helps when people can find it. Search optimization helps Google and AI search tools understand what you do and where you do it. Ad campaigns put you in front of people searching right now. Together, that is your online visibility.
- What is search optimization?
- Search optimization, often called SEO, is the work that helps search engines and AI search tools find, read and understand your website. For a local business that means a clear page for what you offer, your service area named plainly, accurate business details, structured data, a sitemap and pages that load fast on a phone.
- Is search optimization included in every website?
- Yes. Every site we build, Essential or Complete, ships with it: page titles and descriptions, structured data, a sitemap, image descriptions, fast load times and plain answers to the questions your customers ask. We check those on every page before launch.
- Does it help with AI search like ChatGPT and Google AI Overviews?
- The same foundations apply. Google says its AI features rely on the same search basics, with no special tricks required, and AI search tools read clear, accurate, well-structured pages. That is what we build. Nobody controls when an AI tool mentions a business, so we do not promise it.
- Can you guarantee a first-page Google ranking?
- No, and be careful with anyone who does. Rankings depend on Google, your competition and your reviews. We build the site that gives your business the best footing, and when we talk about results we use real numbers with real dates.
- How do ad campaigns fit with search optimization?
- Search optimization helps you show up in the free search results over time. Ad campaigns, such as Google Ads, put you in front of people searching right now. Many local businesses start with the website and its search optimization, then add ads when they are ready to grow.
- Do you only work with businesses in Northeast Ohio?
- No. We are based in Northeast Ohio and enjoy working with local businesses around Cleveland and Lakewood, and we work with small businesses nationwide too. When we cannot meet in person, we meet by phone or video.
A clear scope before the full build
Every website starts with a free one-page preview. Before the full build, we agree the pages, features, price and timeline in writing. Add-ons start only when you say so.
Also available
A handoff when your team is ready
If you have a capable person ready to manage the site, we can hand over the code, accounts and documentation instead. Ownership is the same on both routes. We agree who handles future updates and reporting.
Already have a site?
The Second Look examines the site you have, including clarity, speed and search optimization, before recommending a next step. Its scope and fee are agreed first.